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AMA: TrustRadius Sr. Director, Product Marketing & Brand, Harsha Kalapala on Partner Product Marketing
December 14 @ 9:00am PST
Starts in 13d 15h 42m 41s

Get Access to Answers

We will email you Harsha's answers to these questions after the event in case you can't make it.

What's Your Question?

Questions must be topic related and not promotional. (250 character limit)
Top Questions
How do you get your exec team to buy into investing in your partner marketing efforts?
What are your lessons learned about successfully going to market in a partner's ecosystem?
How does Product Marketing get involved with alliances, partnerships and marketing the integrations of a product with another product?
Does that role change if your alliance/integration partner is larger/better-known than yours is?
How do you get buy-in and attention from your partner sales force in order to even enable them?
What KPIs should a partner marketer be goaled on?