sales enablement plan

Free ebook: Sales Enablement Plan Methodology

Creating a Sales Enablement Plan is a 47-page PDF planning methodology that highlights our premium tool-kit of 35 premium tools & templates (available for download to Premium & Analyst level members) to help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota. Demand Metric methodologies are step-by-step guides that help you build strategic processes using "Best Practices" and other Demand Metric tools & templates. Stages of this methodology include: - Get Approval - Prepare for Projects - Select Solutions - Create a Sales Playbook - Launch to Sales - Measure & Evolve

Table Of Contents

Pg 1 Introduction Pg 13 - Get Approval Pg 16 - Prepare Pg 22 - Select Solutions Pg 26- Create Playbook Pg 39 - Launch to Sales Pg 43 - Measure & Evolve Pg 47 - Conclusion

First 3 Pages

Sales Enablement Plan Methodology Follow this simple, step-by-step, methodology to develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota. 01 Get Approval 02 Prepare for Project 03 Select Solutions 04 Create a Sales Playbook 05 Launch to Sales 06 Measure & Evolve What is the purpose of this methodology? To help you develop a Sales Enablement Plan that: Is aligned with corporate values and vision Provides a solid foundation for sales enablement Supports the following: Corporate Marketing Strategy Product Marketing Plan Marketing Communications Plan Major Outputs from this Planning Process: Key Deliverables – Sales Playbook & Supporting Technology Infrastructure Stage 01 – Readiness Assessment, Business Case, Strategy Scorecard Stage 02 – Sales Support Survey, Sales & Marketing Alignment, Assets Audit, Responsibilities Stage 03 – CRM, Marketing Automation, and Sales Enablement System Implementations Stage 04 – Buyer Personas, Buying Stage Content Map, Sales Playbook Stage 05 – Launch Pilot, Roll-Out to Entire Sales Team, Roll-Out to Channel Partners Stage 06 – Sales Enablement Metrics Dashboard, Post-Project Evaluation