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What are good OKRs for product management?
4 Answers
Jacqueline Porter
GitLab Director of Product Management • July 27
Objectives and Key Results are meant to encourage cross-functional alignment and collaboration. In product management, it is essential to think of OKRs as a method for prioritizing scope that will help drive the top business KPIs, so that your product roadmap has a built-in mechanism for considering how to help the business succeed.
The below example is one I have seen work well:
- Top Level Business Objective: Increase enterprise ARR by 20%
- Product Key Result: Deliver paid feature X to help compete and close 3 sales pipeline deals
- Product Key Result: Implement use case documentation for paid features to support Field Team
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