What are some testing frameworks that you use to know if messaging is resonating in market (i.e. with sellers, promotional campaign, etc.)

There are a few The AIDA (Attention, Interest, Desire, Action) framework: measures the success of the messaging in capturing the audience's attention, generating interest, creating desire for the pro

To measure market messaging, I focus on resonance, clarity, and differentiation. Whenever possible, I use a mix of qual and quant strategies to get data, but in my experience, even a handful of qualit

A few options we’ve employed recently:Data-based indicators A/B testing marketing email subject lines, and evaluating click-to-open rates Running multiple variants of ad copy and evaluating CTR &