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Director of Product Marketing & Customer Marketing at Mode Analytics • February 25
What are some of the learnings PMMs should bring in when re-launching an updated product/feature in a new geography?
Have you ever been part of a launch where the eng/product team brought in product marketers or customers after work has kicked off (but before launch) and influenced feature development? What was that like?
What stage in the product lifecycle is best for a product launch? What effort would you put into launching a product that is still very much an MVP?