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Oleksii Klochai
Oleksii Klochai
Wizard on Demand PrincipalFebruary 6
I suggest picking a few blogs of competitors or companies in adjacent spaces and just copy their way of doing releases to start. Then, start making changes to make them sound more like you, and over time you will end up with your templates. Here’s an example of a feature announcement post in t......Read More
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1 Answer
Julien Sauvage
Julien Sauvage
Clari VP, Brand, Content and Product MarketingNovember 30

It depends.

If the expected primary outcome of Competitive Intel is to enable the field, it should sit in Sales or in Ops. If it's to shape the product roadmap, it should sit in Product!

488 Views
4 Answers
Esther Yoon
Esther Yoon
RingCentral Vice President, Industry and Product MarketingOctober 20
Adding this question to highlight open roles on my team. Sr Product Marketing Manager, Analytics Sr Product Marketing Manager, App Experience More to come in 2022 as well. If you're interested, reach out to me on LinkedIn and lets chat. https://www.linkedin.com/in/estherxkim/ My promise: - I'l......Read More
749 Views
2 Answers
Srini Sekaran
Srini Sekaran
Amazon Senior Product ManagerJune 8
In a noisy world, social proof is increasingly important for businesses. We don’t want to hear just a monologue from the business itself on why it can provide value for me. We want to hear others talk about the value they got from the business—their experience. It’s why we read reviews before din......Read More
1436 Views
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Justin Gabriel
Justin Gabriel
Luna On-Demand Physical Therapy MarketingFebruary 28
The "best" tool will depend on what you're trying to achieve and your budget (spreadsheets can be effective and free). I've used Asana and Wrike as more robust tools for project management and editorial calendars. I found both to be helpful in managing not only the editorial calendar, but also v......Read More
629 Views