Hello, As a product marketing manager, we have to make a lot of communication on new releases, technical issues,... Sometimes, it's hard to find the right words and I'm wondering if there are any existing templates that PMM can inspire. Could you pls share any books or blogs which can provide this content?
I suggest picking a few blogs of competitors or companies in adjacent spaces and just copy their way of doing releases to start. Then, start making changes to make them sound more like you, and over time you will end up with your templates. Here’s an example of a feature announcement post in t......Read More
Adding this question to highlight open roles on my team. Sr Product Marketing Manager, Analytics Sr Product Marketing Manager, App Experience More to come in 2022 as well. If you're interested, reach out to me on LinkedIn and lets chat. https://www.linkedin.com/in/estherxkim/ My promise: - I'l......Read More
In a noisy world, social proof is increasingly important for businesses. We don’t want to hear just a monologue from the business itself on why it can provide value for me. We want to hear others talk about the value they got from the business—their experience. It’s why we read reviews before din......Read More
The "best" tool will depend on what you're trying to achieve and your budget (spreadsheets can be effective and free). I've used Asana and Wrike as more robust tools for project management and editorial calendars. I found both to be helpful in managing not only the editorial calendar, but also v......Read More