Get Better Outcomes
Already a Sharebird user?
Continue with LinkedIn
Want more answers to this question? Add this question to an upcoming AMA.
Director of Product Marketing at Klaviyo
It’s so important! I like to do some exploratory research before I draft anything — both quantitative and qualitative if I can — to hear in an unbiased way what our target audience values, looks for, struggles with, etc. That will put some (necessary and helpful) constraints around our messaging ...more
Sr. Director, Product Marketing & Brand at TrustRadius
Great question. Bringing in customer voice is not optional for marketers anymore. People just want to self-serve when they buy anything, and they dont trust what us marketers have to say. They trust their peers and what others have to say more than anything else - there are enough studies out the...more