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Free ebook: Customer Analytics

Customer Analytics How Analyzing Real People Will Improve Your Business SaaS Marketing Bundle PDF Cover So you just pulled the report on your monthly revenue. And... it’s up by 50%! And since you launched that new marketing campaign last month, it must have worked! Let’s grab the whole marketing team for a round of congratulations! Here’s the thing: we love taking credit when results are positive but AVOID credit when results are negative....Read More

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Customer Analytics How Analyzing Real People will improve your Business Focus on people. So you just pulled the report on your monthly revenue. And... it’s up by 50%! And since you launched that new marketing cam- paign last month, it must have worked! Let’s grab the whole marketing team for a round of congratula- tions! But what if that marketing campaign wasn’t responsible for the increase in revenue? Maybe it was the updated versi...Read More