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AMA: Brandfolder Former VP of Marketing, James Winter on Sales Enablement
August 22 @ 10:00AM PST
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Brandfolder Former VP of Marketing, James Winter on Sales Enablement
Top Questions
What has worked for you when trying to scale product training to a large field of sales reps at mass?
Looking for ways to continuously update sales reps about new product features, enhancements and launches so they continue to have deep product knowledge.
James Winter
Spekit VP of Marketing • August 23
Pat and Sean did a great job answering with some more tactical approaches so I'll be brief with a couple tips. There are purpose built tools like Inkling that can be a great way to enable massive sales teams, but they require a ton of investment to do well. Webinars and quizzes are things th......Read More
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James Winter
Spekit VP of Marketing • August 23
INTERNAL TRAINING MATERIALS/DECK Education should always be a big part of launching the product. The first thing you need to accomplish is getting the sales team to actually care about whatever it is that you're launching. Try not to make this overly academic, make sure you're getting the point ......Read More
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