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Free ebook: Driving Sales Enablement with Predictive Marketing: A practical guide for turbocharging your sales process with Predictive Marketing and Sales

Predictive Marketing is a powerful tool. It identifies the highest value leads and the data that generates meaningful conversations. Mintigo’s new eBook explains how to create a winning sales enablement blueprint for predictive marketing. Sales enablement is the mix of education, tools, and a set of integrative processes that help B2B companies transform their business and marketing strategy into successful execution in the field. Properly ...Read More

First 3 Pages

Driving Sales Enablement with Predictive Marketing A practical guide for turbocharging your sales process with Predictive Marketing and Sales. Table of Contents 1 Introduction 3 2 What is sales enablement and why should you be doing it? 4 3 Predictive Marketing as a driver for sales enablement 6 4 Communicating the CustomerDNA to Sales 8 5 How to deliver quick wins with Mintigo 11 6 The sales enablement blueprint 12 7 Education 14 8 Agree...Read More