Phill Agnew

Phill Agnew

Senior Product Marketer, Hotjar

Content

Phill Agnew
Phill Agnew
Hotjar Senior Product Marketer
Consumer Psychology, with Phill Agnew, Director of Product Marketing at Brandwatch
Consumer Psychology, with Phill Agnew, Director of Product Marketing at Brandwatch
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One of the things Alex and I set out to achieve with this podcast, is to champion product marketing. And a huge part of that is not only making product marketing more popular but helping standardize how we work. That's important, being a pmm today is a little to much of an art. Shrouded in myster......more
Phill Agnew
Phill Agnew
Hotjar Senior Product Marketer
Product Marketing Life | Phill Agnew, Brandwatch
Product Marketing Life | Phill Agnew, Brandwatch
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We caught up with Brandwatch's Director of Product Marketing, Phill Agnew, about three core components of consumer psychology - distinctiveness, anchoring and scarcity - and how product marketers can apply those concepts to their work. --- "25% of marketing budget is wasted, it gets no ROI. There......more
Credentials & Highlights
Senior Product Marketer at Hotjar
Lives In London