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Free ebook: The Field Guide To Collaborative Content Marketing For Brands

The Field Guide to Influencer Marketing eBooks • Resources The way brands connect with consumers is changing dramatically. A brand used to know exactly when, where, and how to reach their customer. They were sitting in front of the TV at a certain time watching one of a few popular shows; they were reading their favorite magazine; scanning their favorite website. We’re going to talk more about how the social content stream behaves, how cons...Read More

Table Of Contents

Contents 1 - 2 OVERVIEW Connecting With Consumers Through Social Content 3 - 6 LET’S BEGIN! The Age Of Constant Connection 7 - 10 SETTING THE STAGE 3 Ingredients Of An Effective Social Content Strategy 11 - 19 THE CONNECTION How To Find The Right Content Creators 20 - 26 CONTENT COLLABORATION Inspire Great Stories 27 - 29 DISTRIBUTION Making The Most Of All That Content 30 - 32 MEASUREMENT The Proof Is In The Performance 33 - 34 CONCLUSION Where Will You Go From Here? 35 - 39 WORKSHOP MATERIALS 40 ABOUT TAPINFLUENCE

First 3 Pages

Contents 1 - 2 OVERVIEW Connecting With Consumers Through Social Content 3 - 6 LET’S BEGIN! The Age Of Constant Connection 7 - 10 SETTING THE STAGE 3 Ingredients Of An Effective Social Content Strategy 11 - 19 THE CONNECTION How To Find The Right Content Creators 20 - 26 CONTENT COLLABORATION In...Read More