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AMA: Panorama Education Sr. Director of Demand Generation, Natasha Dolginsky on Demand Generation KPI's

December 11 @ 10:00AM PST

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We will email you Natasha's answers to these questions after the event in case you can't make it.

How does your team manage tracking KPIs and goals by channel?

Do you believe a demand gen manager can be successful without budget for ads to pair with their strategy?

I'm sure there will be questions about the best KPIs to track, what are some of the worst KPIs to commit to achieving?

What are some KPIs that you find over-hyped and/or unimportant?

What's your process for figuring out what metrics to hold demand generation accountable for?

I'm working at a start-up, and a first demand generation hire; what KPIs should I own and not own?

How do you develop quarterly/annual demand gen OKRs and tie those to individual projects?