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Natalie Chung

AMA: Atlassian Director | Senior Principal PM, Teamwork Collection, Natalie Chung on Product Strategy

April 23 @ 10:00AM PT

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What are the steps involved to improve user retention?

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When is the best time to start strategy - is it the time when dictated by organization and do you suggest working on it always as we talk to customers and monitor data

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What are the effective strategies for feature launches in app

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How do you keep your product competitive and few steps ahead than the nearest competitor? And how do you know if the plan is successful?

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How do you balance user requests with optimal design? How do you balance your work life with your personal life? What is your marathon PR?

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What do you report on to build early internal confidence with the product strategy? And how often do you report on this?

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How do you balance market needs driving your product strategy with exec input?

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How do I protect our product strategy from sales pushback? Our sales team doesn’t focus, and is trying to make our product easy to sell to anyone, rather that our target market.

Natalie Chung•

Atlassian Director | Senior Principal PM, Teamwork Collection • 22h

Over the years, I've found success through early cross-functional involvement, data-driven decision making, and empathetic enablement that helps drive better alignment an...

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How often do you revisit your product strategy? What is your framework for reevaluating it?

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How do you know if your product strategy is successful?

Natalie Chung•

Atlassian Director | Senior Principal PM, Teamwork Collection • 22h

A successful product strategy shows clear signals: target customers adopt faster, stay longer, and pay more, while your team executes with increasing confidence toward a ...

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For an industry that changes daily (AI, web3), how do you think about building a product strategy around it?

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