Natalia Baryshnikova

AMA: Atlassian Head of Product, Enterprise Agility, Natalia Baryshnikova on Influencing the C-Suite

March 1 @ 10:00AM PST
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Atlassian Head of Product, Enterprise Agility, Natalia Baryshnikova on Influencing the C-Suite
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Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
To resolve this situation, you need to: 1. Establish who is the decision maker (it can't be two people)  2. Summarize conflicting points of view and communicate the process of how you evaluate them (pros & cons, etc.) 3. Provide a clear recommendation based on your evaluation and decision......Read More
1077 Views
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Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
You will need both EQ and data. More importantly, to influence data-driven execs (which, arguably, all execs are) you will need to help expand their view of the world by adding depth of understanding in your product/business area, additional layers of context that execs may not be aware of, and y......Read More
483 Views
1 request
Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
Communicate on topics that matter to the executives through the comms channels that scale. For example, you can write your thoughts (but remember to bring specifics/numbers/exact plans) about topics that have a great impact on your product area or business overall.  Are you as a product line/b......Read More
1210 Views
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Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
Be helpful, be clear, be gone.  Let me expand.  Helpfulness: execs need your help with in-depth expertise and knowledge in your local area of product/business. You can show it in three ways:  * Provide simple, specific, data-driven and context-aware insights when presenting/writing or ......Read More
1120 Views
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Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
3 most common pitfalls I see are:  1. Not simple enough 2. Not investing into understanding broader context (outside of one's product area) 3. Wrong words-to-numbers ratio Lack of simplicity is the most common out of these, and it usually manifests itself in long sentences, using jargon ......Read More
1171 Views
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Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
By bringing clear plans, having a track record of driving results, and not being known as a person who asks for resources to "build an empire".  - I expanded on what a "clear plan" means in other answers to this AMA. To recap, it is a plan that is driven by global optimization, is data-aware, ac......Read More
437 Views
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Natalia Baryshnikova
Natalia Baryshnikova
Atlassian Head of Product, Enterprise AgilityMarch 1
1. You need to educate the execs on those several directions. Often, folks assume that execs know (or remember) about those different directions. Be very clear and keep an ongoing education about the context of your situation - it is a part of your role to provide people with the rig......Read More
1224 Views
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