AMA: Postscript Vice President Of Product Marketing, Sam Melnick on Developing your Product Marketing Career

Managing up is a huge part of being a PMM, especially when aiming for a leadership position. How this is done depends on where you are in your career and what is expected...

PMM's are prime candidates for leadership positions due to the cross-functional nature of the work. Great PMMs and PMM teams are working with Product, Enablement, Sales, ...

Some of my favorite PMMs have spent time in field roles— Sales, Sales Engineering, and in particular Customer Success. Getting first-hand experience working with customer...

I'd expect PMMs to interface heavily with Product, Enablement, and Go-to-Market teams, this is almost a daisy chain where PMM is partnering with Product to usher the comp...

Use your expertise and unique knowledge to partner with Product Marketing on a project, any project! When I was a CSM on a new product, I started by working with customer...

This is a tough topic/question as PMM teams can be structured in INFINITE ways. A lot depends on company size, company goals, your product counterpart and that team's str...