Katie Cook

AMA: Salesforce Senior Director, Sales Strategy & Operations, Katie Cook on Revenue Ops KPIs

November 21 @ 10:00AM PT
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Katie Cook
Salesforce Senior Director, Sales Strategy & Operations2y
I love this question because it gets beyond the nerdy numbers part of our job and gets to arguably the more difficult part--LEADERSHIP! Sales Strategist are trusted busin...
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Katie Cook
Salesforce Senior Director, Sales Strategy & Operations2y
So I may get drummed out of the Sales Strategy business for this answer, but I would have to say "raw" Pipe Generation. Yes Yes I know thats crazy! I very specifically in...
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1708 Views
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Katie Cook
Salesforce Senior Director, Sales Strategy & Operations2y
The KPI that I tend to disagree with the most is hiring targets (I am using the term KPI very loosely here as some revenue ops are not involved with headcount planning). ...
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1524 Views
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Katie Cook
Salesforce Senior Director, Sales Strategy & Operations2y
GREAT question. The biggest gap I often see when it comes to KPIs is not including personnel characteristics. Things like tenure, time in role, geographic distance to c...
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1253 Views
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Katie Cook
Salesforce Senior Director, Sales Strategy & Operations2y
OOF! Asking the hard questions today! I love it! Yes you are 100% correct. I don't know how many times I felt like I should just get a dart board out or ask a magic 8 bal...
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1415 Views
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