Natasha Evans

AMA: Hook Head of Customer, Natasha Evans on Customer Success Soft and Hard Skills

April 25 @ 10:00AM PT
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Natasha Evans
Hook VP Customer Growth2y
The main hard skill that stands out to me for a Customer Success Leader is change management. Because really this hits in 2 different ways in a Customer Success team: Yo...
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1838 Views
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Natasha Evans
Hook VP Customer Growth2y
Great question! Retaining great CS talent is the same as retaining any good talent, but I do think that there are a few extra things to consider...The role of a CSM can o...
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1031 Views
1 request
Natasha Evans
Hook VP Customer Growth2y
Relationship management is where Customer Success and Sales meet in the middle, but I liked the other skills that I'd develop in CS like project management and change man...
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1025 Views
1 request
Natasha Evans
Hook VP Customer Growth2y
It's better to have the right soft skills, always! In fact, I'd go one step further than that and say it's even more important to have the right attitude/mindset first....
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993 Views
1 request
Natasha Evans
Hook VP Customer Growth2y
There's only one that springs to mind and it's "Put the customer at the centre of everything you do".If every department thinks customer first, then the whole company win...
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1057 Views
2 requests
Natasha Evans
Hook VP Customer Growth2y
Soft skillsCommunication - (This is everything from how to communicate with an Executive, to how to deliver a training session, how to manage expectations with customers ...
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1114 Views
1 request
What are some of the core data points that you track regularly as a Director?
Is there a particular area of data that you zoned in on to help increase your teams ARR contribution?
Natasha Evans
Hook VP Customer Growth2y
I want to first understand which activities or metrics correlate to churn, renewal and expansion. Then I know how to target my CS team and which activities to track off t...
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1698 Views
1 request