Mindy Servello

AMA: Calendly Head of Demand Generation, Mindy Servello on Demand Generation Career Path

May 9 @ 10:00AM PST
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Calendly Head of Demand Generation, Mindy Servello on Demand Generation Career Path
We will email you Mindy's answers to these questions after the event in case you can't make it.
Questions must be topic related and not promotional. (250 character limit)
Top Questions
What hard skills are must haves to be a Demand Generation leader? What are nice to haves?
What's a typical career path for a Demand Generation manager?
What are the biggest frustrations you have as a Demand Generation manager?
What framework do you use when assessing a new opportunity at a different company?
Where do you see the future of Demand Generation heading? What skills will a future Demand Generation manager need that he/she doesn't have today?
What type of skill sets and experiences do I need to build in order to strengthen my career and move from being a Sr. Demand Gen manager to Director level and above? What type of leadership career tracks do you see people continue their careers?
What metrics do you use to justify a pay raise?
How do you retain good talent, especially when Demand Generation roles are in such high demand across the industry?
I get a lot of critical feedback from my boss and I don't always know what to do with it or how to improve. Sometimes I don't even agree with the feedback. What should I do when I don't think the feedback is correct?
Is there a single career path for demand gen? Or what are some good career paths that can lead to a demand generation leadership role like yours?
Is a demand gen career path a good way to go if you want to be a CMO someday?
What are some of examples of ways you have been able to get promoted or support your colleagues to get promoted at the same company?
What made you decide to choose demand generation over sales?