AMA: Adobe Director, Product Management, Charat Maheshwari on Product Roadmap & Prioritization

I would look through four primary lenses when prioritizing: Strategic alignment: Does this connect directly to the vision and OKRs? If not, it should not be on the roadm...

The short answer: everyone gets influence; (almost) no one gets control. It is important to assume the role to smartly synthesize the inputs, and not to take the requests...

Beyond the obvious internal stakeholders – engineering, design, marketing/sales/CS, and leadership – input should also come from customers (/via advisory boards), communi...

Stakeholders often conflate “what I want” with “what users need,” and they would expect some things in the immediately too. A few approaches that can be used effectively...

Listen before you lead or change. Resist the latter till the insights are developed. So, spending 30-60 days in listening mode: with customers, your team, engineering, de...

Yes, a quarterly cadence strikes the right balance between giving enough directional clarity and flexibility to adapt. Doing it on a rolling basis with decreasing resolut...

Ideas for new features come from everywhere: Usage data/analytics and insights, design & user research, executive vision or business needs, competitive/industry analy...