Sriram Iyer

AMA: Adobe GM / Head of Product, Sriram Iyer on Product Vision

May 3 @ 9:00AM PT
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Sriram Iyer
Freshworks Vice President of Products | Formerly Salesforce, Deloitte4y
Some elements to consider - 1. Market - Market landscape, gaps, and market opportunities. You want to work on an impactful problem area. Key Geos you will play in. etc....
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Sriram Iyer
Freshworks Vice President of Products | Formerly Salesforce, Deloitte4y
Pretty much the same stencil that I used to answer the previous question. If you are pivoting, I'd assume that one or more of these elements below have changed. So I'd us...
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Sriram Iyer
Freshworks Vice President of Products | Formerly Salesforce, Deloitte4y
I like to think of it as a set of "converge and diverge" thinking exercises. Usually, I like to start with a blank page and write down my hypothesis. Something that I've ...
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Sriram Iyer
Freshworks Vice President of Products | Formerly Salesforce, Deloitte4y
Yes. At some point, you want to have a set of key workflows and key personas nailed as a part of the vision canvas. And using low code or UX mocks etc. - you want to test...
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Sriram Iyer
Freshworks Vice President of Products | Formerly Salesforce, Deloitte4y
Metrics are absolutely necessary when building your vision board. As you think of metrics, think of what will really define success? And how will we as a team measure suc...
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