AMA: Atlassian Director of Product Management (Confluence), Paresh Vakhariya on Product Innovation

Some key components of a business case are: Problem statement: could include end customer/user issues, technological issues or market data. Size of the problem: why is it important to solve it and solve it now? Competitive analysis: what are other products building or doing well? Solutions: one or more ideas to solve the problems Company goals and strategy: how does this fit with company goals and help grow them? What is the long term impact of this solution? Design ideas: are there design sugge ...Read More

It depends. The balance between focusing on big bets and incremental improvements in a roadmap often varies depending on the stage of the company, strategic goals, competitive landscape, current market position, and resource availability. Big bets include: building new products, brand new features, entering a new geography/market, or a tech innovation (such as AI). Product incremental improvements include engagement drivers, process/feature enhancements, or UX improvements. The factors outlined ...Read More

Some ideas for staying up to date: Company events: Understand company strategy to know where the industry is going Competitor trends Tech Blogs: TechCrunch Or based on your industry (Apple, Google etc.) Or being a user of the products that you enjoy Signing up for competitor products and reading about feature launches they have made Peer conversations on latest tech trends: this is my favorite!!! In Person Events and Networking: Professional Associations: Conferences Social Media and online even ...Read More

Innovation is a collaborative exercise between PM, Design and Engineering. Engineering: Engineers assess the tech feasibility of new ideas and concepts. They might create prototypes, spikes, conduct tests, and provide tech input on design and product requirements Eng. might also have architectural input to make sure the solution is feasible within given timeframes and constraints Design: Designers often lead efforts to gather and analyze user feedback on proposed UX via usability testing or othe ...Read More