AMA: Former Observable Head of Product, VP, Deepti Srivastava on Building 0-1 Products

Once you have a good picture of your target user persona(s), their goals, tooling needs, and pain points, design sprints are an effective way to brainstorm the user journ...

In general, the main thing I look for when validating any problem or solution is data. As a PM, it is important for you to figure out where to get the right data for what...

Usually, there is a pre-determined prioritization framework that your product org should use to prioritize which problems to work on. There are multiple inputs with diffe...

When setting up any new line of business, revenue projection is an important step to understand the expected outcomes and viability of the business. For new a new product...

For a new product in a new market, I don’t think you can ever validate the problem space enough. Once you have reasonable confidence that the users (and buyers) exist for...

For early stage products, a feature or solution is usually ready to ship when it meets the functionality for the main user journey(s) i.e. "golden paths" defined in your ...

Not focussing on the user. I tend to be pretty heavily user-focussed when building products. I believe strongly that without users, you may have cool technology, but you...

In my experience working even pre-pandemic with hybrid, remote and globally distributed teams, the most important things for product development teams are: clear and ope...

At a high level, a 0 --1 product offers a completely new solution or functionality to a user problem, often creating a new market category or sub-category within an exist...

First, while I understand the sentiment, I never want to be embarresed by any version of the product my teams launch. I prefer to subscribe to the saying "perfect is the ...