AMA: GitLab Principal Product Manager, James Heimbuck on Product Management 30/60/90 Day Plan

November 16 @ 10:00AM PT

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You're the new Product Manager for a B2B SaaS company that has 40 people and is starting to scale. What should you aim to do in your first month and your first quarter?

James Heimbuck•

ATG Group Product Manager | Formerly Doppler, GitLab, Twilio/SendGrid • 2y

For an organization at this stage a product manager was probably brought in to help manage the vision, ensure the variety of customer requests and ideas are being reviewe...

2943 Views

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What questions should you ask during your one-on-ones with the engineers, design, support, marketing and sales team during your first month at the company?

James Heimbuck•

ATG Group Product Manager | Formerly Doppler, GitLab, Twilio/SendGrid • 2y

There is a lot to learn from your new team when starting and it can be tempting to jump right into what they can help you build first or what their problems are and you w...

783 Views

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If you're new to PM, what's a good way to think about, contextualize, and approach a 30/60/90 plan if you've never done one before? Also, are there any templates/resources you'd recommend as a jumping-off point?

James Heimbuck•

ATG Group Product Manager | Formerly Doppler, GitLab, Twilio/SendGrid • 2y

In the first 30 days get to know the user you are building for, the problems that they have and how your product or feature solves that. Get to know your team and how the...

743 Views

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What's your framework to prioritizing needs/deliverables when you're the first Product Manager at a company establishing the function?

James Heimbuck•

ATG Group Product Manager | Formerly Doppler, GitLab, Twilio/SendGrid • 2y

When I search the internet for "Product management prioritization frameworks" I get back 3.2M results so the options are nearly limitless of what to choose. MoSCoW, RICE,...

1477 Views

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What are some examples of "quick wins" you should aim for in the first 90 days?

James Heimbuck•

ATG Group Product Manager | Formerly Doppler, GitLab, Twilio/SendGrid • 2y

It can be tempting when joining a new organization to find something small to ship but you should remember that shipping does not mean a "win", you want to drive a succes...

970 Views

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