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Rapha Danilo

AMA: Gong Director of Product, Rapha Danilo on AI Product Management

April 27 @ 11:00AM PST
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Gong Director of Product, Rapha Danilo on AI Product Management
Top Questions
What's your framework to prioritizing needs/deliverables when you're the first Product Manager at a company establishing the function?
Rapha Danilo
Rapha Danilo
Gong Director of Product Management • April 27
Taking a step back, I think the 1st PM needs to act a lot like a head of product in the early days. The ones I see that do well for their company (and themselves) typically focus on doing 3 things well, where others only do 1-2: 1. PM Execution * Typical activities you expect from a ......Read More
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What are the different types of AI Product Managers. Are we going to see a role that's similar to a Technical Product Manager focused towards the data science team?
My question is more to understand if a PM needs to understand the AI concepts to be a successful AI PM?
Rapha Danilo
Rapha Danilo
Gong Director of Product Management • April 27
I think at an even higher level we will actually see at least 3 different approaches to AI product management even in the organization structure itself (not necessarily mutually exclusive): * Dedicated AI PMs: Absolutely, more and more companies with dedicated AI product managers * Po......Read More
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What are the key traits you look for in hiring AI Product Managers?
Rapha Danilo
Rapha Danilo
Gong Director of Product Management • January 18
The #1 trait I see the best companies look for now when hiring ANY senior product manager in an area where AI matters is a strong intuition and taste for how AI can be applied in a product. Which comes down to having 1. knowledge of the fundamental AI concepts and 2. strong product sense in or......Read More
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What metrics do ML product teams look at to define success? Which do you find to be the most important?
Rapha Danilo
Rapha Danilo
Gong Director of Product Management • April 27
The same first principles actually still apply to AI PMs, but with an added dimension of complexity, which is that a generational paradigm/platform shift like AI requires a PM to re-think the benchmarks for what good looks like, consider the new types of outputs/inputs required, and the additiona......Read More
567 Views
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Advice to a new PM in this function? What are some common mistakes new PMs make?
Rapha Danilo
Rapha Danilo
Gong Director of Product Management • April 27
Here's a few common mistakes I see in no particular order (many I've made myself): * Not talking to enough customers * IMO you should be talking to at least a couple of customers a week, and listening to more customer calls e.g. with Gong, #ShamelessPlug. But seriously, listen ......Read More
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What are the challenges in implementing an ML feature in a product? who takes the decision to determine what type of ML feature would help the product and how to solve the problem related to it? How closely AI PM works with Data scientists?
Rapha Danilo
Rapha Danilo
Gong Director of Product Management • April 27
The first challenge is actually self-imposed by product teams. Ask yourself: are we implementing an ML feature mostly because of FOMO / not wanting to "fall behind", or because of a first-principled, customer-first assessment of need/opportunity? Assuming we've identified a real need/opportunity......Read More
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