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Sharad Goel

AMA: Homebase VP Product, Sharad Goel on Building 0-1 Products

August 2 @ 10:00AM PST
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Homebase VP Product, Sharad Goel on Building 0-1 Products
Top Questions
How do you know when to invest in a second product and become a multi-product company vs innovating on your existing product?
Sharad Goel
Sharad Goel
Homebase VP Product & Design • August 2
This is based on a few things: * Your strategy - are your customers going with integrated solutions? If yes your hand may be forced * Market needs - sometimes the opportunity has a timing and you need to ride that curve otherwise you will be left behind * Your existing product maturit......Read More
394 Views
1 request
I subscribe to the Ried Hoffman quote - “If You're Not Embarrassed By The First Version Of Your Product, You’ve Launched Too Late.” How do you actually live this out in a larger company where there is internal anxiety?
Sharad Goel
Sharad Goel
Homebase VP Product & Design • August 2
Ask your leadership/marketing team what gives them anxiety and then attack those points as part of your 1st launch. For e.g. if they are worried about bad PR then ask them how small a group are they comfortable launching to and then stick to a rollout number below that. Over time you will build t......Read More
377 Views
1 request
How do you project revenue for a product that hasn’t been shipped yet? Our leadership team wants to understand how fast it will grow.
Sharad Goel
Sharad Goel
Homebase VP Product & Design • August 2
If this is a brand new product (i.e no existing product in market) you can go the TAM route: * Do a total addressable market (TAM) analysis - you can either use public sources or pay for private sources to understand the market size. Make sure you understand the specific segments in your ......Read More
378 Views
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How do you prioritize various validated problems?
Sharad Goel
Sharad Goel
Homebase VP Product & Design • August 2
It depends on the product outcomes you are looking to drive based on your company goals. For e.g. if your NPS is really low then understand what is causing that NPS to be low and prioritize those. If your customers are churning then figure out why and prioritize that. If you have a lot of great c......Read More
372 Views
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What is the best way to get feedback to validate problems?
Sharad Goel
Sharad Goel
Homebase VP Product & Design • August 2

Talk to your customers. You should have a rhythm where every week/2 weeks you're talking to X customers. This will help you continuously evolve and solidify your understanding of the problems to solve.

431 Views
1 request