Orit Golowinski

AMA: JetBrains Head of Product, Orit Golowinski on Managing Mature Products

March 11 @ 10:00AM PT
View AMA Answers
Orit Golowinski
JetBrains Head of Product | Formerly GitLab, Jit.io, Cellebrite, Anima2mo
For mature products, the most important metric I focus on is user retention. At this stage, the product should already have strong product-market fit, so the key question...
...Read More
404 Views
2 requests
Orit Golowinski
JetBrains Head of Product | Formerly GitLab, Jit.io, Cellebrite, Anima2mo
First, I spend time understanding the personas who are already using the product. The goal is to make sure they are still capturing value and that their workflows have no...
...Read More
396 Views
1 request
Orit Golowinski
JetBrains Head of Product | Formerly GitLab, Jit.io, Cellebrite, Anima2mo
A mature product is one that has achieved strong product market fit, a stable and sizable user base, and predictable revenue. It is deeply embedded in customers’ workflow...
...Read More
386 Views
1 request
Orit Golowinski
JetBrains Head of Product | Formerly GitLab, Jit.io, Cellebrite, Anima2mo
Some of the biggest challenges when creating a roadmap for mature products are:Legacy technology and architecture that require significant refactoring before innovation c...
...Read More
379 Views
1 request
Orit Golowinski
JetBrains Head of Product | Formerly GitLab, Jit.io, Cellebrite, Anima2mo
To gather feedback from existing customers of mature products, I usually combine several approaches:In product feedback mechanisms. Simple signals such as short surveys, ...
...Read More
374 Views
1 request