Preethy Vaidyanathan

AMA: Matterport Head of Product, Preethy Vaidyanathan on Influencing the C-Suite

June 14 @ 10:00AM PST
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Matterport Head of Product, Preethy Vaidyanathan on Influencing the C-Suite
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Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 14
Your primary role as a product manager is to ensure doing what is best for your products and customers. To manage conflict with stakeholders, try and listen to their point of view, what is important to each stakeholder and what they are trying to achieve. Understanding their goals will enable you......Read More
277 Views
2 requests
Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 14
Working with data driven execs is in many ways easier - you present facts and get alignment based on data arguments. The challenge comes when trying to influence data driven execs when you dont have sufficient data yet. This can be various reasons why - it could be a product bet or early in the p......Read More
498 Views
2 requests
Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 14
Use your product launches as a way to communicate how you are solving customer problems and driving company outcomes. Most companies these days employ communication platforms like slack, intranet boards or other standardized channels. Leverage these channels to start with the why (customer, bu......Read More
859 Views
2 requests
Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 13
Early on, I worked in growth stage start-ups and typically worked closely with the c-suite team. My main feedback would be as PMs we see ourselves as product and technology experts. What I learnt is when you can tie that to customer and market problems, your interactions become even more powerful......Read More
298 Views
2 requests
Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 14
Every interaction you have with your c-suite, set the context before jumping into content. A number of times 5-10mins into the meeting, the conversation derails into a completely different topic. That is because the c-suite may have a different priority in mind and your discussion is not addressi......Read More
484 Views
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Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 13
Start with the customer and business problem you are trying to solve and get alignment on the priority to solving this problem. Oftentimes, the root cause of the disconnect is the timing on when to solve the problem. 1. Get alignment on the business impact for solving the problem (revenue, ......Read More
711 Views
2 requests
Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 14
IF YOUR COMPANY USES OBJECTIVE KEY RESULTS (OKRS) OR OTHER GOAL SETTING FRAMEWORK; THAT IS THE BEST GUIDE FOR A PM TO LEVERAGE. TIE YOUR PRODUCT/PROJECTS TO COMPANY PRIORITY AND USE THAT TO GUIDE WHAT ARE URGENT AND IMPORTANT TO PRIORITIZE. HOWEVER, THIS ALONE IS NOT GOING TO BE SUFFICIENT, AS......Read More
748 Views
3 requests
Preethy Vaidyanathan
Preethy Vaidyanathan
Matterport VP of ProductJune 14
Your strength is being the leader in product and technology. Your superpower is connecting this to how they solve customer problems and drive business results. Top three things to consider:  * Start with the why including customer problem and business goals * Understand company priority (this ......Read More
768 Views
2 requests