Sreenath Kizhakkedath

AMA: Uber Head of Growth Programs, Riders, Sreenath Kizhakkedath on Growth Product Management

January 26 @ 10:00AM PT
View AMA Answers
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
Product led growth is evolving as a new principle within many organizations. The concept is to build an amazing user experience that does all the growth. You are not cons...
...Read More
2245 Views
3 requests
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
A traditional product manager is responsible for a specific set of features and functionalities in an application. They focus on building the functionality with great UX....
...Read More
2125 Views
5 requests
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
Let me answer this more broadly. For any organization, it's important to have alignment across the different functions, including Product Management, Operations, Design, ...
...Read More
1615 Views
3 requests
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
Growth product teams are primarily responsible for incremental revenue in consumer applications. They are also accountable for internal metrics that directly correlate to...
...Read More
1767 Views
3 requests
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
Marketing and growth product managers work closely in a collaborative and well-functioning organization. Marketing focuses more on the Go-to-market activities, campaign ...
...Read More
1647 Views
3 requests
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
During the initial stages of the product (launch/product-market fit), the product manager is responsible for Growth. If you broadly think about the different product stag...
...Read More
2264 Views
1 request
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
This is a tricky question. Lots of program managers struggle with prioritization and impact analysis. They also struggle to get alignment on the prioritization across amo...
...Read More
1562 Views
1 request
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
Good at data and insights Ability to identify growth opportunities Ability to quickly test hypothesis Ability to hack through and come up with exciting ideas (big & s...
...Read More
1658 Views
1 request
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
This depends on the stage of the product. If the product has a solid product-market fit, the KPIs would be around User growth, Engagement, Retention & Revenue. Its al...
...Read More
1759 Views
3 requests
Sreenath Kizhakkedath
Uber Uber Head of Growth Programs, Riders4y
The roadmap process is no different from any other product manager. They work closely with marketing, engineering, design, and data science to create the roadmap. There a...
...Read More
1421 Views
2 requests