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As a product manager, how to get better at framing and articulation? Any framework?

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4 Answers
  1. JJ Miclat
    JJ Miclat

    Zendesk Director of Product Management • 1y

    in product reviews, when an exec/lead asks you something about your product decision, don’t table it and say “idk, we’ll assess and circle back with you in xx days”, rather just say what you think ought/should happen. You could state that these are assumptions and you could/should validate later. But as a PM, you’re paid to have an opinion on the spot, and oftentimes we don’t have all the data/research at our fingertips. At least the exec could course correct you on the spot in case you need mis ...Read More

    2,709 Views
  2. Omar Eduardo Fernández

    GitLab Director of Product Management • 2y

    To get better at framing and articulation as a product manager, focus on being clear about the business and user problems you're solving. This approach is similar to writing a good Product Requirements Document (PRD), where you detail the problem, the target users, and the desired outcomes. It's about breaking down complex ideas into understandable parts and connecting them to real needs. For more detailed steps and examples, refer to the article on writing a PRD at How to Write a PRD. Start by ...Read More

    1,852 Views
  3. Aaron Bloom
    Aaron Bloom

    Bluevine Senior Director of Product Management | Formerly Xero, Practice Fusion • 1y

    Your ability to frame and articulate a topic is only as good as your understanding of that topic - be sure you deeply understand what you're going to talk about. Be targeted in the audience you're communicating too so that everybody is relevant and can contribute. Who you're communicating to will also determine the level of detail you provide.  Once you’ve done that to the best of your ability, I like to use a framework like this, with bullet points to ensure the message is easy to digest: Conte ...Read More

    510 Views
  4. Catherine Bassett
    Catherine Bassett

    Gorillas VP Product • 3y

    The best way to get better is framing and articulation is to understand what works best for your organization based on lifecycle stage, market type and product type. You may want to try framing using a few different types of strategies to see what fits best. The most popular frameworks are: Lean Product Management: This framework emphasizes the importance of iterating quickly and frequently, using customer feedback to inform decisions, and minimizing waste in the product development process. It ...Read More

    523 Views

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