AMA: Amazon Product Marketing at Fire TV (Smart TVs), Amey Kanade on Go-To-Market Strategy

Product marketing is both an inward and outward facing role. It's important to talk to customers, understand their needs, and deliver the product to them. Equally importa...

As a GTM lead at various companies, I've found that the role can be quite ambiguous, with responsibilities varying widely. I would say that pretty much all role (~5 or so...

That's a great question! This reminds me of my time as a PMM lead for a 360-degree camera company almost a decade ago. Not only were we launching a new brand of consumer ...

Although I currently work for a large corporation, I have spent most of my career at small to medium-sized startups. I'll primarily draw from my startup experience to ans...