AMA: BILL Head of Product Marketing - Platform Products, Charles Tsang on Storytelling
October 21 @ 10:00AM PT
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Included Templates
Storytelling Template
š Charles Tsang
Hi all, I'm Charles Tsang, Head of Product Marketing - Accounts Payable, Accountant Channel, and Developers / Partners @ BILL:
⢠š Based in: SF Bay Area
⢠š§ Top of mind: How AI will transform the PMM craft
⢠š¬ Ask me about: Career Development
⢠š¦ Fun fact: I'm super into fitness, so much so that I moonlight as a personal trainer (nights and weekends previously, although I've tapered a bit of it off!)
⢠š Based in: SF Bay Area
⢠š§ Top of mind: How AI will transform the PMM craft
⢠š¬ Ask me about: Career Development
⢠š¦ Fun fact: I'm super into fitness, so much so that I moonlight as a personal trainer (nights and weekends previously, although I've tapered a bit of it off!)
BILL Head of Product Marketing - Accounts Payable and Developers / Partners ⢠1y
I think about my strategy in three steps:Objective FactsProduct: Collaborate closely with the product team to conduct feature-by-feature comparisons. Dive into the techno...
675 Views
2 requests
BILL Head of Product Marketing - Accounts Payable and Developers / Partners ⢠1y
I haven't worked in a space where the differentiators were algorithms or what I would describe as extremely technical or proprietary. BUT - I think my experiences and pe...
868 Views
2 requests
BILL Head of Product Marketing - Accounts Payable and Developers / Partners ⢠1y
It's difficult. I don't think it's something you can solve for differentiation immediately and in one go. Certainly there's a lot you can do around making sure you distil...
494 Views
1 request
BILL Head of Product Marketing - Accounts Payable and Developers / Partners ⢠1y
[Insert shameless plug for the my template that is being shared for this AMA]. :-) Kidding aside - the template does reflect my thinking on the framework for good story...
1559 Views
2 requests
BILL Head of Product Marketing - Accounts Payable and Developers / Partners ⢠1y
The short answer is yes, it can become a differentiator but it has to be intentional, aligned with the audience's needs, and relevant to the company / brand. But it's ex...
1803 Views
1 request