AMA: Homebase Senior Director Product Marketing, Jennifer Kay on Building a Product Marketing Team
November 8 @ 10:00AM PT
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Midi Health Go To Market & Principal PMM | Formerly Homebase, Angi, The Knot • 3y
I think a universal experience among product marketers is that the role and contribution of product marketing is highly dependent on the company or organization that you ...
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How can you allot more time to strategy and larger picture items when you're leading a smaller PMM team (less than 3 total ppl)?
Leading a smaller PMM team means you're still in the weeds many times and it can get difficult to make time for strategical thinking—topics that need to be discussed and brought up with leadership. Any tips on how to balance that?
Midi Health Go To Market & Principal PMM | Formerly Homebase, Angi, The Knot • 3y
I really appreciate this question and to be candid, it's a challenge that scales up and down, whether your moving from an IC to having your first direct report all the wa...
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Midi Health Go To Market & Principal PMM | Formerly Homebase, Angi, The Knot • 3y
In my own experience as an individual contributor as well as a leader of a pmm team, I've consistently had better results when pmm is divided by product line rather than ...
536 Views
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Midi Health Go To Market & Principal PMM | Formerly Homebase, Angi, The Knot • 3y
My advice for a mostly remote consultant is very similiar to that for any product marketer, on or offsite. First and foremost, make it a top priority to invest and build ...
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1 request