Kavya Nath

AMA: Meta Product Marketing, Reality Labs, Kavya Nath on Building a Product Marketing Team

November 8 @ 10:00AM PT
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Kavya Nath
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe2y
Sharebird is an absolutely wonderful network to join and become a part of. It's wonderful to see communities like this grow and foster collaboration across folks looking ...
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Kavya Nath
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe2y
The ability to work effectively across cross-functional teams is an extremely important part of a PMMs role. And each team you interact with has a very specific set of ne...
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Kavya Nath
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe2y
This is a great question and I would say one that depends entirely on what your product line is comprised of. Larger SaaS with multiple products: For a larger company tha...
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How do you divide the workload between two product marketers covering multiple products?
(context: small company, still establishing product marketing function, no senior marketing leader to guide, lots of room to carve own path, looking for best ways to support success!)
Kavya Nath
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe2y
In one word - prioritization. In two words - ruthless prioritization. Which products are driving sales - prioritize support there over products that aren't levers that le...
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1765 Views
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Kavya Nath
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe2y
The biggest learning and maybe an obvious one is that what works in one region may not work in another. Cultural differences absolutely can and do impact how things like ...
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1739 Views
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Kavya Nath
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe2y
The key things that standout are when a candidate's responses highlight cross-functional collaboration, trust building with stakeholders, and a 'we'll figure it" mindset....
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