AMA: Meta Product Marketing, Reality Labs, Kavya Nath on Building a Product Marketing Team
November 8 @ 10:00AM PT
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Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 2y
Sharebird is an absolutely wonderful network to join and become a part of. It's wonderful to see communities like this grow and foster collaboration across folks looking ...
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Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 2y
The ability to work effectively across cross-functional teams is an extremely important part of a PMMs role. And each team you interact with has a very specific set of ne...
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Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 2y
This is a great question and I would say one that depends entirely on what your product line is comprised of. Larger SaaS with multiple products: For a larger company tha...
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How do you divide the workload between two product marketers covering multiple products?
(context: small company, still establishing product marketing function, no senior marketing leader to guide, lots of room to carve own path, looking for best ways to support success!)
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 2y
In one word - prioritization. In two words - ruthless prioritization. Which products are driving sales - prioritize support there over products that aren't levers that le...
1765 Views
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Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 2y
The biggest learning and maybe an obvious one is that what works in one region may not work in another. Cultural differences absolutely can and do impact how things like ...
1739 Views
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Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 2y
The key things that standout are when a candidate's responses highlight cross-functional collaboration, trust building with stakeholders, and a 'we'll figure it" mindset....
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