AMA: MetaRouter Director of Product Marketing, Michele Nieberding π on Influencing the Product Roadmap
December 12 @ 9:00AM PST
Register for AMA
We will email you Michele's answers
to these questions after the event in case you can't make it.
How can product marketing manager influence a product roadmap when the roadmap is already full with multiple requests from customers, product vision or engineering items?
What cadence would you suggest speaking with the Product team about roadmap?
How do you influence the roadmap with highly technical products?
How do you influence the roadmap at an enterprise company where product managers have long tenure?
How do you influence the roadmap when everything requires an ROI?
How does your approach to influencing a 3 year product vision vs. next quarter or next year's product roadmap differ?
How can you influence the product roadmap if the product team has historically worked in silos and aren't necessarily interested / don't value PMM feedback?
How do we influence the roadmap if there is a separate team doing customer research?
Tips to influence the product roadmap with none-to-little budget?
What are some effective methods for a PMM to have their research influence the product roadmap?
What is typically the timeline that youβre committing to for influencing the product roadmap for launches versus exploration?
How do you work with the Product team to get them to commit to a roadmap? How do you "sell" them the idea that it is important?
Specially for B2B products, where your buyers are companies that need visibility for their own developments