AMA: Quizlet Director of Product and Lifecycle Marketing, Caroline Walthall on Influencing without Authority
August 8 @ 10:00AM PT
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👋 Caroline Silverkorn
Hi all, my name is Caroline (Walthall) Silverkorn. 👋
💼 Job: Director of Product Marketing at Freed. Formerly Quizlet, Udemy, San Francisco Ballet.
📍 Location: SF East Bay (Moraga, CA)
🍦 Favorite ice cream flavor: Matcha Doodle (Humphrey Slocombe)
Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
The three biggest things that have helped me build influence as a product marketer have been:1) Understanding the big picture workings of the business, including how you ...
3639 Views
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Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
Face time:Face time, whether virtual or in person is always going to go farthest in maintaining connections. We’re social creatures after all. If you don’t already have ...
939 Views
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Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
User and Market Research Decks: These types of share outs are a great outlet for building a narrative around a product direction or opportunity that arises organically in...
901 Views
1 request
Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
I think the most crucial skills for growing your influence are relationship building, curiosity, data-centricity, knowledge of senior leadership, open collaboration, defi...
1046 Views
1 request
Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
Reflect: I reflect on who I would ask to be my peer reviewer probably about once a quarter, even if we only do 360s annually. It’s worth thinking about:“How have I helped...
891 Views
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Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
I believe strongly in giving my team autonomy to progress and drive their careers, but at a certain point, we all need mentors to help us think through specific actions t...
890 Views
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Freed Director of Product Marketing | Formerly Quizlet, Udemy, San Francisco Ballet • 1y
Information is power! Treat all your initial one-on-one calls with stakeholders as a research endeavor. Ask about their goals and challenges. Ask what they hope you can c...
897 Views
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