AMA: Samsara Vice President, Product Marketing, Dana Foster Chery on Messaging
February 8 @ 10:00AM PT
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What is the best product pitch (deck, video, one pager, website) you've ever seen/heard and what made it stand out?
I'm building out a product pitch deck and curious what common qualities there might be amongst the messages that really resonated with this community.
Samsara Vice President, Marketing • 4y
What makes the best product pitch (deck, one pagers, videos, webpages, etc.) is that it is not a standalone asset. I've see lots of strong product pitch assets, however, ...
2082 Views
2 requests
Samsara Vice President, Marketing • 4y
Getting better at messaging can entail a few things and can depend on what exactly you want to improve (ie. having strong frameworks/structure, consistency in writing sty...
1340 Views
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Can you share your tips on making a great analyst briefing deck?
I'm about to make my companies first analyst briefing deck. I've made them in the past but want to make a really kick ass one this time around.
Samsara Vice President, Marketing • 4y
The best analyst briefing decks that I've either seen or helped build are not filled with marketing messaging. They clearly layout what analysts typically care about, whi...
22307 Views
2 requests
Samsara Vice President, Marketing • 4y
Running focus groups (with a diverse collection of existing customers and another with prospects) has been one of the most useful methods that I've leveraged to test mess...
640 Views
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Samsara Vice President, Marketing • 4y
This largely depends on the size and distribution of your sales team. On one end, if you have a small, locally based sales team then this is managable and usually lower e...
656 Views
1 request