AMA: Snowflake Senior Director of Product Marketing, Alex Gutow on Product Marketing Career Path
December 21 @ 11:00AM PT
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Arcade.dev Head of Marketing • 2y
As a product marketer, the top three skills I use are:Being curious and not being afraid to ask questions: Curiosity is so critical for product marketers, especially when...
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Arcade.dev Head of Marketing • 2y
While I certainly love product marketing, it's definitely not for everyone. PMMs often deal with a fair amount of ambiguity. Even if the problem is clearly defined (which...
1723 Views
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Arcade.dev Head of Marketing • 2y
Product marketing can be an especially hard role to break into, but not impossible! First, one of the most powerful things for a product marketer is how well they know an...
2323 Views
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Arcade.dev Head of Marketing • 2y
Having a portfolio at the ready is always helpful (and can be a nice thing to reflect back on for you). For product marketing, this can consist of things like blogs or we...
2658 Views
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Arcade.dev Head of Marketing • 2y
Over the past few years (and continuing), it's become more important that product marketers have technical depth in the areas they cover. Being able to go deep in your ar...
1748 Views
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What are key certifications or courses to become a product marketing manager?
I'm a digital marketing specialist looking to transition to product marketing
Arcade.dev Head of Marketing • 2y
In general, I'm a big believer in product marketers having multiple "tools in their toolkit" to use depending on the project at hand. This means being able to pull differ...
2637 Views
1 request