AMA: Timescale Head of Product Marketing, Hien Phan on Developing Your Product Marketing Career

Category creation is bloody hard. I’ve tried it multiple times, and the only time it worked was when three things happened:There was a clear market problem.The problem wa...

Market sizing is about speed and precision in balance—getting a quick, reliable number when needed or going deep when you are required to. But while market sizing helps y...

So I messed up answering another question, but it is similar to this question. The question was around how did I get to my career stage, what were the things I planned fo...

I spent much of my career searching for something I couldn’t quite put into words. At first, I thought it was money, which led me to finance. And while finance gave me ex...

As I’ve grown in my career, I’ve realized that the hardest, and most important skill in product marketing is truly understanding market context and using that to shape po...

I think the future of product marketing depends on the type of product and persona you’re selling to. But for developer tools—especially highly technical ones—I have a st...