AMA: HubSpot Vice President of Revenue Operations, Sowmya Srinivasan on Revenue Ops KPIs
November 27 @ 10:00AM PT
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HubSpot Vice President of Revenue Operations • 1y
What are some KPIs that you find over-hyped and/or unimportant?Any metric that may look impressive but doesn’t really move the needle on the business is over-hyped or uni...
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HubSpot Vice President of Revenue Operations • 1y
Setting targets or key KPI’s without enough insights is definitely a tricky task. Here are some steps I would recommend - Research, research, research - conduct market ...
719 Views
1 request
HubSpot Vice President of Revenue Operations • 1y
Before I answer the ‘How’, I want to start with the ‘Why’. Here why it is important to socialize KPIs - Fosters accountability: Know how performance is measured and what...
695 Views
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HubSpot Vice President of Revenue Operations • 1y
This is a tough question to answer! Though not intentional, as a Post-Sales RevOps leader, I can share - clearly understanding the drivers of churn and especially breakin...
825 Views
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What are your nonnegotiable Rev Ops metrics specifically for Customer Success and Renewals? (I.E., Retention revenue-focused KPIs.)
I lead CS and Renewals Management and view our partnership with Rev Ops as critical to scaling success.
HubSpot Vice President of Revenue Operations • 1y
When we think of some core KPIs, the buckets that are critical to understand - Direct impact on revenue/growth: These metrics directly reflect your ability to retain/gr...
1248 Views
1 request