Melissa Sinclair

AMA: Shopify Leader of Post-Sale Revenue Operations, Melissa Sinclair on Establishing a Revenue Ops Function Team

November 2 @ 10:00AM PT
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
I suggest you follow something like below. You will have to adapt this accordingly to size of the company and where it is at in operational maturity. But the following th...
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
Check out some of my thoughts on a related question here :)
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
First and foremost, you need to understand what is important to your team(s) and the individuals within it. At the end of the day, not everyone is motivated by the same t...
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
I usually go through the following flow...1. Current State: Know the current state. Identify the gaps, pain points, and areas for improvement. Use the data where you can ...
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
I think there are a few critical aspects to look at (and I would echo this even if it wasn't a small but growing team ;) ): Understand the Current State: Begin by thorou...
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
A few things come to mind for me when reading this, I've worked both at small and large companies. This is what I've noticed:1. Scope: The scope of responsibilities is of...
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Melissa Sinclair
Shopify Senior Revenue Operations Lead2y
My specific team is focussed on post-sales revenue operations. We are structured around a few aspects:1. The Craft: Meaning merchant facing roles (ex. Customer Success, S...
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1511 Views
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