AMA: Adobe Director, Adobe Sales Academy, Jessica Holmes on Scaling a Sales Team

Moving from a solo sales person to a full team requires more than just adding headcount—it demands structure. I'd suggest the following when expanding your sales team fro...

You're on the right track! What worked for your first 10 or 100 customers may not work for your next 100. The key is creating change in a structured way - and knowing whe...

When your sales team is just one or two people, but your product suite is broad and technically complex, it’s easy to get stretched thin. The challenge is balancing short...

As your sales team scales, so does the need for clear, consistent communication with other parts of the organization. Here’s how to keep everyone in the loop without over...

Being the first sales hire at a startup is a unique opportunity—and a big responsibility! You’re not just selling the product; you’re helping build the sales function fro...

Moving upmarket—selling to larger customers with more complex needs—is a major growth lever and very exciting! But, it’s also a shift that requires new thinking, new proc...

Motivating a sales team isn’t static—it changes as your team grows and matures. What energizes a team of three won’t work for a team of thirty. The key is to evolve your ...