Amy Guenel

Amy Guenel is an accomplished product marketing executive with extensive experience in the digital advertising and media industries. Most recently, she served as Vice President of Product Marketing at Emodo, where she developed a rigorous framework for the product commercialization process during the company's strategic pivot to focus on Connected TV (CTV). Amy also strengthened the product marketing function to better align sales and product teams, driving increased revenue. Before joining Emodo, Amy led global product investment and marketing enablement at Nexxen (formerly Tremor, Unruly, and Amobee), overseeing a diverse portfolio of multi-screen ad products with an emphasis on CTV. Her passion for collaborating with customers to create solution-driven products has been a hallmark of her career, especially for emerging screens. Amy's career journey includes significant roles at Electronic Arts, where she managed the development of in-game ad products and launched EA’s first mobile ad network. She also brings extensive experience in digital media planning and buying from her time at Universal McCann and Mindshare Team Detroit, where she handled major accounts for Microsoft and Ford. Amy's unique blend of strategic vision, customer-centric approach, and deep industry knowledge makes her a valuable leader in the evolving landscape of digital advertising.