Mark Officer

Director of Product Marketing, Right Networks

Content

How do you obtain competitive intelligence on a competitor's product that has very little public-facing marketing around it?

Mark Officer

Right Networks Director of Product Marketing • August 9

Capterra is another good review site. Along with YouTube, check out SlideShare for the same reason, often times there are presentations from conferences etc. that have been posted. And speakingof conferences, often time the presentations from a conference can be downloaded by attendees, ......Read More

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Where would you start if Sales Enablement was new for a company?

Mark Officer

Right Networks Director of Product Marketing • August 8

I would encorage you to check out the Sales Enablement Society. There is a wealth of information and good discussion threads on everything sales enablment. Note that they are very cautious on vendors that sell to sales enablement pitching their products on the website. https://www.sesociety.or......Read More

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Credentials & Highlights

Director of Product Marketing at Right Networks

Lives In Londonderry, New Hampshire

Knows About Competitive Positioning, Sales Enablement