Are you a storyteller who can turn insights into vision and actions? Do you like to translate complex and technical details into clear value for our clients? And are you up for the challenge to transform one of the largest and most conservative industries on the planet? If so, then we might have just the position for you!

About Shypple

Say goodbye to emails, spreadsheets, and phone calls. The global supply chain is now in real-time. Shypple helps their clients improve the way they trade and remove barriers that are costly and time-intensive. The platform gives you control, flexibility, and speed. Shypple improves the way brands ship and reduce 90% of their time on manual follow-ups, 10% on demurrage and detention fees, and help them get a 25% efficiency gain.

Your role as Product Marketer

Shypple is on an exciting journey to transform an ancient industry into a fast-paced rocketship. As a Product Marketer you are the one that builds our story. In this role you turn insight into vision and action across multiple stakeholders. The role will enable our sales team and help them translate our complex product into a clear and differentiated value driver to our customers and prospects.

You play a critical role and shape our product positioning, value proposition, and messaging across the entire customer experience.

What you’ll be doing

Go-to-Market: Work with our product teams to plan, coordinate, and execute the release of new features to drive adoption and retention;
Analyze market dynamics and competitive landscape that affect our strategic direction, positioning and messaging;
Develop buyer personas and customer journey matrix to ensure the messaging and value propositions are effectively distilled along the customer experience;
Create and optimize marketing collateral, sales enablement assets, and training materials to educate both internal and external stakeholders on our product features and their benefits;
Produce compelling positioning & messaging that effectively demonstrates Shypple’s value and differentiation.

Job requirements

What you'll bring

You have at least 2-3 years of experience in Product Marketing;
You have proven experience crafting compelling content and messaging;
An ability to build rapport with internal and external stakeholders through active listening and articulate multiple points of view;
You make sense of complex systems and are able to synthesize many viewpoints into easily digestible insights;
Audience research, segmentation, and persona development are not new to you. You speak both ICP, PMF, and NPS;
Positioning B2B SaaS Solutions is a plus;
Working with a two-sided marketplace or platform is a plus.

You get

A great working environment with a team of highflyers who work together for extraordinary success;
A competitive salary;
Good secondary benefits;
The opportunity to be a part of a great adventure where you can grow, develop, and get the best out of yourself, including a yearly budget for personal development;
The possibility to work completely remote or in our office in the heart of Rotterdam.

We’re proud that “The Shypple way” is increasingly creating interest in the national and international press:

Quote, Silicon Canals, M&A and De Ondernemer and that our magnificent growth is also recognized by various nominations: named the winner of the Tech5 country award 2021 as hottest scale-up in the Netherlands.

Vakis Rigas

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