Nicolas Liatti

AMA: Adobe Senior Director of Product Management, 3D Category, Nicolas Liatti on Influencing the C-Suite

April 2 @ 10:00AM PST
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Adobe Senior Director of Product Management, 3D Category, Nicolas Liatti on Influencing the C-Suite
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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2
First it's critical to identify clearly who are the stakeholders, and what they need to know. Then create relationships with them and work with them differently, as they all have different needs. The worst would be to treat all of them in the same way, because you end up having no relationship ......Read More
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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2
First it's critical to identify clearly who are the stakeholders. Usually business, engineering and design are the 3 you should work with very closely. Then you need to create meaningful relationships with them, so that they can really do their job of stakeholders as well. It's important to real......Read More
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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2
I don't think there is a simple answer for this one, as each situation will be different. But first I would say if you see misalignment between them then bring them together in a room, and have them acknowledge the misalignment. Making this visible will help you to move forward for escalation up......Read More
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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2
The first question is why would you want to have exposure to the C-Suite? We often think that getting exposure will help our career, but that's not really true. What will help is making impact, and having this impact being exposed to the C-Suite. This is managers job to make this happen, so if y......Read More
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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2
Early in your career the only person you need to influence for getting promoted is usually your manager. As you grow and try to reach the C-Suite, there is not 1 single person to influence. What matters is the impact you are making. And in order to make impact at the company level, you need to i......Read More
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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2

The biggest mistake is to think that the C-Suite will listen to you because you have a super idea.

If you want to influence the C-Suite, you need to influence all the functions below and demonstrate impact. There is usually no silver bullet, and it takes years to make this happen.

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Nicolas Liatti
Nicolas Liatti
Adobe Senior Director of Product Management, 3D CategoryApril 2
Before asking for more resources, you should wonder if you really need it? Usually we think we believe that with more resources we will achieve more, but I truly believe that we achieve better outcome when we have more constraints. You don't always need more resources, most of the time you just ......Read More
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