AMA: Asana Product Management Team on Developing Your Product Management Career
May 17 @ 10:00AM PST
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Asana Product Management Team on Developing Your Product Management Career
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Rodrigo Davies
Asana Director of Product Management, AI • May 17
I transitioned from journalism to product management earlier in my career, and although it’s not a straightforward path, it’s actually pretty common for PMs to join tech from other sectors. An Asana PM teammate of mine, Ari Janover, actually has the best articulation of how to make the transition......Read More
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Rodrigo Davies
Asana Director of Product Management, AI • May 18
For me the biggest differentiator is having a growth mindset. This doesn't just mean they want to make an impact and improve as a PM. For me it comes down to three things: 1. They have a sense of what they know and don't know, and are always eager to learn more. They question their own assu......Read More
2783 Views
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Tom Alterman
Notable Head of Product • May 17
The question I love asking every candidate is "tell me the story of the most impactful thing you’ve ever worked on." I like this question for several reasons: * It works for every level of experience. For experienced PMs, I’m expecting to hear about a very important product they worked on. F......Read More
12434 Views
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Tom Alterman
Notable Head of Product • May 17
We often say that growth at Asana is more like a climbing wall than a ladder—you can choose different paths, get stronger with each foothold, and truly enjoy your journey along the way. That is doubly true for product roles. You get exposure to so many parts of the business that you may realize y......Read More
1172 Views
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Rodrigo Davies
Asana Director of Product Management, AI • May 17
* I get frustrated whenever I hear business outcomes and customer outcomes described as two forces that are in tension, and that it’s necessary to choose between either building a fantastic product or having a fantastic business. It’s certainly possible to have a highly profitable busin......Read More
4155 Views
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Yasmin Kothari
Peloton Senior Director of Product Management • May 17
When looking for a new opportunity, I ask myself four questions: * Am I excited to work on this mission? If I’m going to dedicate 40+ hours a week on solving a specific problem, I need to be sure that the solutions I’m working on are ultimately helping people and making the world a better......Read More
324 Views
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Yasmin Kothari
Peloton Senior Director of Product Management • May 17
At Asana, we break down PM skills into 6 core competencies. Demonstrating growth in these competencies is critical for all PMs, including our senior folks. * Growth Mindset: Be open and curious when building, growing, and leading * Strategic: Create the best and boldest ideas with a boundaryle......Read More
583 Views
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Tom Alterman
Notable Head of Product • May 17
At Asana, we don't use leveled job titles to indicate seniority (e.g. Product Manager III or Senior Director of Marketing), but that doesn't mean that we don't have management structures in place. Instead, we use Success Guides for every team that help employees understand what success looks like......Read More
7912 Views
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Yasmin Kothari
Peloton Senior Director of Product Management • May 17
Customer feedback is critical to how we build, and we incorporate it at every step of the product development process. We get customer feedback from a variety of places. When building new products we proactively reach out to customers to learn about their needs and make sure we’re creating the......Read More
10577 Views
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Rodrigo Davies
Asana Director of Product Management, AI • May 17
* One common misconception about b2b product teams is that they should spend most of their time thinking about the buyer (e.g. an executive, IT decision maker) rather than the individuals using the product every day. This misconception arises because in business settings, everyday users......Read More
1151 Views
2 requests
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