AMA: Zynga Senior Director of Product, Central Technology, Rosa Villegas on Establishing Product Management

Be adaptable to change - don't be afraid to try different things or change a process that is no longer working for the team. For a team that is growing quickly oftentimes...

I touched on this a bit in previous questions, but some common challenges are: Perception that Product may slow the team down. Some teams are very execution-focused, whi...

Within Central Technology we are organized into Product verticals: Game Services, Developer Services, and Infrastructure Services. Each of these verticals are comprised o...

It takes a solid 6 months for any new leader to make an impact on an organization. My first goal is usually to build trust and gain as much context as possible before mak...

There are a few different vectors to consider here. There is the effort/impact matrix, which is pretty good at helping identify low hanging fruit - essentially mapping ou...

This is a really interesting question! I think one really great way of doing this is to engage design in understanding the problem you are trying to solve, not just the s...