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Nikhil Gangaraju

AMA: Amplitude Product Marketing Director, Nikhil Gangaraju on Tier1 Product Launches

October 16 @ 9:00AM PST
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We will email you Nikhil's answers to these questions after the event in case you can't make it.
Included Templates
How Amplitude Product Marketing develop Tier 1 Launch Plans
What tools do you utilize for conducting content audits in preparation for a relaunch?
How do you communicate these new content changes to other marketers that will be inmpacted?
What is the ideal number of people that should be a part of a beta launch group, and why?
How to prepare the sales team to handle any negative feedback or issues that may arise post-launch?
What tactics help you get potential clients to attend your product launch events?
What do you use for internal Product Launch Process Alignment?
I am looking for a framework to use internally with executive stakeholders to align on a product launch process. Does anyone have a framework they have used successfully?
Would a product launch that is added new features be considered at the late stage of the product growth cycle?
Could you walk us through your most successful product or feature launch?
What metrics do you track to measure the success of a product launch, and how do you set-up processes to respond to the early market feedback?
What inputs and outputs do you factor-in as the outcome of a feature or a product launch? Where do you seek additional feedback on these from?
Related Templates
How Amplitude Product Marketing develop Tier 1 Launch Plans