AMA: Microsoft Director of Product Marketing, Microsoft 365 Security, Raman Kalyan on Influencing the Product Roadmap
December 1 @ 10:00AM PT
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Microsoft Director of Product Marketing, Microsoft 365 Security • 4y
We establish multiple listening channels ranging from our field to direct customer conversations to engagements with analysts. The insights we receive from these channels...
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Microsoft Director of Product Marketing, Microsoft 365 Security • 4y
We focus on specfic moments where we make product annoucements to maximize our PR/AR/customer awareness reach. We share the timelines with the product teams typically 6 m...
454 Views
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Microsoft Director of Product Marketing, Microsoft 365 Security • 4y
We have established a process whereby we partner closely with engineering to condut both qualitative and quantiative market research on areas where we believe there may b...
611 Views
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Microsoft Director of Product Marketing, Microsoft 365 Security • 4y
A successful product roadmap is one that is developed in partnership between engineering and product marketing. This allows you to both identify the trends/opportunities ...
1354 Views
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Microsoft Director of Product Marketing, Microsoft 365 Security • 4y
We have different types of product marketing teams: Core product marketing - responsibile for working closely with engineering on influencing the product roadmap and dev...
32081 Views
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Microsoft Director of Product Marketing, Microsoft 365 Security • 4y
Focus on developing strong relationships with engineering and bringing a point of view to the table that is based upon data and insights that you gather from both first p...
689 Views
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